UX Strategy – It Is All About The Experience
“Battle” is too strong a word. “Distraction”, may be better. I am referring to Customer Experience (CX) vs. User Experience (UX). And now that upstart, Customer Success has to come along. To some...
View ArticleGetting To “Happy”
You go to a movie that impresses you. You go to a restaurant that you just have to tell someone about. What is it about these experiences that you will describe to your friends? Will it be the size of...
View ArticleBrand And Experience
Strong experience is an important, often key factor to the success of an endeavour like a start-up or launching a new service or brand. People walk away from an interaction with a company that offers a...
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